His articles, his podcasts, everything he does these days is to educate us dumb fans as to why our favorite players are all on the bench. Sometimes it comes across as condescending, like when he's ripping apart trade ideas or complaining about all the negativity. Other times it's straight up insulting, like when he cherry-picks or even makes up stats to show us why Favors and Kanter aren't ready.
Maybe Utah fans are just a bunch of whiny know-it-alls, but we're not this bad. Clearly there is something about this team that we don't like. Watching basketball is supposed to be entertaining, and all his rhetoric is not going to make us suddenly enjoy this starting lineup.
KOC's job is to fill a roster with talent, Ty's job is to win every game, Locke's job is to stay positive about the direction no matter what, but whose job is it make sure the team is compelling to fans?