I think I raised this topic in General NBA sometime back.I'll raise it again. what financial incentive does a small market team like the Jazz with an owner like Greg have to win it all? Forget the prestige, or the label associated with it and all that. Just thinking in terms of pure $$$, if the Jazz were a perennial playoff team(or atleast made playoffs most seasons) would it be just a pure financial risk for them to go above LT limits or break the bank in the hopes of getting over the hump and winning it all for maybe just one year? would they be better off playing it safe and trying to be a mid-seed playoff team year after year than risk it all for maybe one title? I think they would be better off staying "competetive" most years than risk stinking it up for several years after enduring a bank-breaking season or two in which they may/may not win it all. Thoughts?
Larry H. stated several times that his primary objective was to make money. And the last time I heard him interviewed on the topic, he said the Jazz had operated in the black every year (that was several years before his death). And I don't blame him for that. He saved the franchise, but was certainly not in the realms of the the Allen's, Buss', etc when it came to net worth. Nor did he have the mega netwrok and merchandising revenue that comes to teams in major markets.
Jazz DID try to win championships. When you have Stockton and Malone, you don't completely overhaul your roster, you build around them. Never did a major FA accept the minimum to come to Utah to play for a title. In fact, a couple flat-out refused trades (Harper, Seikaly). What's unfortunate is that in the years the Jazz had a dominant defensive center (Eaton), the league was ruled by Magic vs. Bird. Jazz genereally had terrible SG production, but they kept making trades and drafting prospects until Jeff Malone finally begat Jeff Hornacek. But then Utah had holes at SF and C. Carr and Russell just weren't enough to get by Jordan, his teammates and the refs.
In hindsight, could Larry H have opened up his wallet and acquired a player or two to put the Jazz over the top against Chicago, or gotten Utah past Hakeem in the Jordan-free years? We'll never know. Maybe he tried and those players turned him down.
What I will give the Millers credit for is keeping the team in Utah and trying to always remain competitive. It would have been understandable to just cut payroll after Malone and Stockton left and been content with several losing seasons. It happened to Boston, LA and Chicago. But Larry H allowed KOC to go out and spend big $. First year a couple of teams matched the Jazz' offer sheets. Next season, KOC got Memo and Boozer. Jazz went all the way to the WC finals. Unfortunately, I think that success hid the flaws we refused to fully acknowledge.
Now the team is rebuilding again, yet still remaining competitive. I don't know how many teams can do that. Kudos and thanks to the Millers. Yes, I'd like to see "my" team win a championship. But more importantly, they've kept the team in Utah and the team has been relevant in all but a few seasons.